OUR LEGACY
Titanium eyewear crafted with strength and elegance from London. Where durability meets style, empowering you to trust your light.
THE LITA STORY
Born from a dream in London's vibrant streets, Lita represents the union of light and strength. Our story began with a simple belief: that titanium's exceptional durability and lightweight elegance could create eyewear that empowers you to trust your light and explore the world with confidence.
Inspired by London's cosmopolitan energy, each Lita frame embodies both power and grace. We understand that true luxury lies not just in materials, but in the freedom to feel strong and stylish at every moment. With titanium's perfect balance of strength and lightness, you can move through life knowing your eyewear will accompany you on every adventure.
The name Lita itself speaks to our philosophy - meaning "to love" and "to look with affection" in Swedish. For us, every pair of sunglasses is not just an accessory, but a way of life. A way to express yourself and discover the world through your own eyes. Because we believe in empowering people to be themselves, to shine their light, and to see the world in their own unique way.
THE MEANING OF LITA
L - LUMINOUS
The word "Lita" in Swedish means "to love", "to look with affection" or "to trust with good intention"
I - INNOVATIVE
Each piece tells its own unique story and inspires its wearer to express themselves authentically
T - TITANIUM
With Lita Titanium, every moment of yours is ready to shine. Trust your light and rediscover how you see the world
A - AUTHENTIC
Every frame reflects your authentic self, empowering you to express your unique style and personality
OUR PRINCIPLES
Inspired by London's cosmopolitan energy, each Lita frame embodies both power and grace. We understand that true luxury lies not just in materials, but in the freedom to feel strong and stylish at every moment. With titanium's perfect balance of strength and lightness, you can move through life knowing your eyewear will accompany you on every adventure.
Strength
Titanium's exceptional durability ensures your frames can withstand every adventure while maintaining their elegant appearance
Elegance
Each frame is crafted with precision and style, ensuring you feel confident and beautiful in every moment
Empowerment
We believe in empowering you to express your unique style and discover the world through your own eyes
CRAFTSMANSHIP PROCESS
The name Lita itself speaks to our philosophy - meaning "to love" and "to look with affection" in Swedish. For us, every pair of sunglasses is not just an accessory, but a way of life. A way to express yourself and discover the world through your own eyes. Because we believe in empowering people to be themselves, to shine their light, and to see the world in their own unique way.
Design
Drawing inspiration from London's cosmopolitan energy to create frames that balance strength and elegance
Crafting
Using premium titanium materials to ensure exceptional durability while maintaining lightweight comfort
Finishing
Each frame receives careful attention to detail, ensuring perfect fit and finish that reflects our quality standards
EXPERIENCE LITA
Born from a dream in London's vibrant streets, Lita represents the union of light and strength. Our story began with a simple belief: that titanium's exceptional durability and lightweight elegance could create eyewear that empowers you to trust your light and explore the world with confidence.